Branding Spotlight: Art Stories Studio

I was honored to do some initial branding work for Sarah Margaret Wade of Art Stories Studio.
Sarah Margaret is an art therapist and an extremely talented artist, I might add.

I fell in love with the name that she chose for her business immediately. She explains the meaning of Art Stories Studio on her web site in these words:

Individually, we have personal stories of celebrations, hardships, and occasional monotony. Stories contain hope and vulnerability; stories contain disappointments and grief. As stories are told, they connect us with others and bring meaning and a sense of order to life.

One effective way that stories (whether true or make-believe) can be communicated is through art therapy, a gentle and yet powerful therapeutic tool that brings about a deeper understanding of oneself. Art Therapy can prove particularly helpful for those who do not have the words to express thoughts and feelings verbally.

 

When I asked her for any inspiration that she might have for the logo, she let me view some of her sketch books. I discovered an entire book of doodles and tiny masterpieces and knew that I wanted to use them in the logo.

I took several elements that she had drawn and put them together to tell a “story” of sorts.

I loved the idea of an open book with pages flipping and creativity bursting out…

artstories-logo

business cards

business cards

business cards

Sarah Margaret also needed a web site where she could explain her business and blog regularly.

web site

 

We took a wordpress template and customized it to make it uniquely “Art Stories Studio”…

web site

art-web siteThe result is a beautiful, clean site with small touches of Sarah Margaret’s drawings hidden about…

smw-detail

 

I encourage you to visit Art Stories Studio to learn more about Sarah Margaret and art therapy. She’s a thoughtful blogger and passionate about what she does…

And you might just find some stunning pieces of work by the artist, too…

smw-01

smw-02

sm-03

sm-04

 

2 Comments

  1. Melissa 05/01/2013 / 8:34 am

    Wow, love your design work here Sara beth!!! it’s amazing!!

    • sbpcobb 05/01/2013 / 10:37 am

      Thanks so much, Melissa! It was really fun to get to work with a fellow artist!

Leave a Reply

Your email address will not be published. Required fields are marked *